FITFLOP - 2023

Fitflop

2023 Summer Collection

TOOLS:

C4D, Redshift, After Effects

ROLES:

Look Development, Animation, Delivery

TEAM:

David Farquharson, Charlie Ellis, Arran Bish, Fraser Ntukula

For footwear brand FitFlop, Bolder were commissioned to create promos for three of their autumn styles. The Rally trainer, F-Mode boot & Wonder Welly. Each shoe was carefully modeled and textured in 3D and then brought to life in simple, colourful scenes to emphasise and focus on the unique details and features.

Animations were used across all FlipFlop’s social channels web and in-store.